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IBSE
  Alumni
 
Alumni Learning Program
 
March 22, 2017
 
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Dear alumni and friends,

We remind you of the next IESE Alumni & Friends event in Toronto, to be held at KPMG on Wednesday, March 22 at 6 pm.

On this occasion, we will have the pleasure of welcoming Eric Schouten, Director, Partner Success at Influitive and IESE Professor Josep Valor who will deliver the session:

The Digital Transformation of My Industry and My Business

Digital transformation is fashionable. Our society is immersed in it, and it seems that companies have problems dealing with it. To begin with, it is not clear if it will affect us. And if it affects us, we usually identify a series of barriers that make us believe - often wrong - that the issue can wait. And even when we have clear that something must be done, we often have many doubts about where and how to start.

We will introduce a framework of analysis that allows us to think in a more systematic way about how and when the digital transformation will affect our company and our sector.

We will also introduce the concept of "digital density" as a way of thinking not in the constant technological changes but only in those that affect our business activity. Using examples from specific industries, we will analyze which are the levers to be understood in order to gauge the possibilities of change motivated by increases in the digitization of a specific sector in the short and medium term.

Finally, we will briefly review some good practices and concrete ways in the internal execution of any digital transformation project that we want to undertake.
 
Register here:
Alumni
Guests
 
 
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Eric Schouten
 
 
 
Director, Partner Success at Influitive
 
Eric has an engineering background, IESE MBA and 12+ years of experience in SaaS sales, customer success, professional services, business development and operations.

After graduating from IESE in 2004, Eric joined the Toronto-based tech startup, Eloqua. During his time there, Eloqua pioneered the marketing automation category, grew from 30 to 400 employees, went public and was acquired by Oracle for $871 million.
He is now building the partner program at another Toronto-based startup, Influitive, the experts in advocate marketing.

Eric also just co-founded a charitable craft beer company, Caribru.ca.
 
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Prof. Josep Valor
 
 
 
INDRA Professor of Digital Strategy
 
Josep Valor-Sabatier is professor of information systems and information technology and holder of the Indra Chair of Digital Strategy.

He received his Ph.D. in Operations Research from MIT, and his Sc.D. in Medical Engineering from the Harvard-MIT Division of Health Sciences and Technology.

Josep Valor teaches extensively at the senior executive level on Management Information Systems, Media Management, Management of Technology, and Strategy.



 
 Program
 
 
6:00 pm
 
Arrival and registration
 
 
6:30
 
Keynote session
 
 
7:30
 
Networking Reception
 
 
8:30
 
End of event
 
Venue
 
 
KPMG LLP
333 Bay Street, Suite 4600
Toronto, Ontario, M5H 2S6
Map HERE
 
 
We sincerely thank Matija Rekalic (MBA-13) and KPMG for kindly hosting this event
 
 
 
 
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Contact us
 
 
Further information:
Bibiana Gubert
bgubert@iese.edu
 
 
 
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